remarketing nedir

Remarketing is an advertisement model that tags visitors that have previously visited your website with the help of Cookie considering their interests and ensures that your ads are seen on other websites they visit after they leave yours. One of the reasons why this advertisement model is used, is to make visitors buy your product with the help of repetitive ads that come up while they are browsing other websites after they looked over a product that interested them and  left your website. 

In order to activate remarketing on your website, you need to add a small Javascript to your site. This code doesn’t have an impact on site performance and visitors don’t notice this code. When a new visitor clicks on your website, an anonymous cache memory is created on the visitor’s computer and when that visitor leaves your website and visits another one, they will see the relevant ads again if remarketing is active on the site they entered.

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